Following the successful introduction of Country Road and Trenery to South Africa, Woolworths will exclusively offer the iconic Australian brands Witchery and Mimco from March 2014.
As an iconic Australian accessories brand, Mimco is at the forefront of delivering accessible luxury with its quirky designs and statement pieces. It celebrates unique design, eclectic styling, quality and collectability. The brand will offer leather and non-leather handbags, evening bags, wallets, tech accessories, footwear, jewellery, timepieces and hair accessories.
Images via SDR Photo.
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Witchery was brought over by Stuttafords and has standalone stores throughout Gauteng..
It’s really exciting , considering how well the Trenery and Country road flagship has been well managed . Looking forward to it .
I am so glad that my favourite brands will all be in one store where I can shop till I drop.
What I like about Witchery moving to Woolworths is that it will properly be displayed because I think it was less visible at Statturfords; there were so many brands in one store for it to be visible.