So if you read my Year Of Fear Post, you’ll get why the latest Ray-Ban Campaign #ItTakesCourage, really spoke to me! And – I really needed the reminder!!! (Slight set back with travel & lack of sleep)
Ray-Ban’s 2016 #ItTakesCourage campaign roots itself in the ethos that courage is not the absence of fear, but rather the triumph over it. Courage is not just physical bravery, but is what pushes people to face their fears and to go beyond their limits.
While I don’t have any tattoos myself, I love their series of tattoo inspired campaigns! I can’t wait to see the next installation.
And speaking of my favourite sunnies brand, I’m so enjoying my new Erika Ray-Ban frames. Something a little different from my go-to Wayfarers. I’m usually not a fan of a thin frame, but these feel super comfy, even on a run and I love the clean, minimal styling.
A few more styles I’m loving.
Check out Ray-Ban Here for more on the #ItTakesCourage campaign and latest styles!
NOW, you stand the chance to win a pair of Ray-Ban Clubrounds of your own plus !
Here’s your chance to wear your heart on your sleeve! Using the hashtag #ItTakesCouragesa & #KimGrayWin, tell me what tattoo you’d get or what it would say, inspiring you to face your fears, and stand the chance to win it (Yup, the tattoo of your choice!), plus the below pair of Ray-Ban Clubrounds! YEAH!
Open to SA only / Winner announced 29 July / Prize cannot be exchanged for cash / tattoo is CT or JHB based/ Be Brave – Good Luck X